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  • AGW716 FUNDAMENTAL OF BUSINESS RESEARCH AND METHODOLOGY (RM1)
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    AGW716: Course Outline
    AGW716: Assignments
    1 November - 7 November
    5/11/22: AGW716 Webex link (week 1)
    Slides: The Nature of Business Research
    Slides: Understanding Research Philosophies and Approaches
    Slides: Formulating the Research Design
    Case: Isabella's research dilemma
    Case: Reporting evidence from business and management research
    Case: Marketing music products
    Case: Organisational learning in an English regional theatre
    Supplementary reading: Einola and Alvesson (2020) Behind the numbers: questioning questionnaires
    Supplementary reading: Parker (2000): The less important sideshow: the limits of epistemology in organizational analysis
    Supplementary reading: Alvesson (1996) Leadership studies: from procedure and abstraction to reflexivity and situation
    Supplementary reading: Graebner et al. (2012): Qualitative data: cooking without a recipe
    Supplementary reading: Hill and McGowan (1999) Small Business and Enterprise Development - Qs about Research Methodology
    Supplementary reading: Crouch and McKenzie (2006) The logic of small samples in interview-based qualitative research
    Supplementary reading: Jack & Westwood (2006) Postcolonialism and the Politics of Qualitative Research in IB
    8 November - 14 November
    AGW716: Webex link (Prof. Azlan's class - Saturday 12 November 2022, 9am-5pm))
    Slides: Prof. Azlan (Doing the literature review)
    Slides: Prof. Azlan (Hypothesis development)
    Slides: Prof. Azlan (Theoretical frameworks)
    Sunday 13/11/22: AGW716 Webex link
    Slides: Formulating and clarifying the research topic
    Slides: Critically reviewing the literature
    Slides: Negotiating access and research ethics
    Supplementary reading: Forsgren (2002) The concept of learning in the Uppsala internationalization process model
    Supplementary reading: Harzing (2002) Are our referencing errors undermining our scholarship and credibility?
    Supplementary reading: Holbrook et al. (2007) Examiner comments on the literature review in PhD theses
    Supplementary reading: Mingers (2000) What is it to be Critical
    Supplementary reading: Sanders-McDonagh (2014) Conducting Dirty Research
    Supplementary reading: Taylor and Land (2014) Organizational Anonymity and the Negotiations of Research Access
    Supplementary reading: Wallace & Sheldon (2015) Business Research Ethics - Participant Observer Perspectives
    Supplementary reading: Zorn Campbell (2004) Improving the Writing of Literature Reviews Through a Literature Integration Exercise
    Case: Catherine Chang
    Case: Impact of colour on children brand choices
    15 November - 21 November
    22 November - 28 November
    26/11/22: AGW716 Webex link (week 4 - student presentations)
    6 December - 12 December
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    Course info

    1. Home
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    3. APPLIED ARTS
    4. GRADUATE SCHOOL OF BUSINESS
    5. Semester I
    6. AGW716 FUNDAMENTAL OF BUSINESS RESEARCH AND METHODOLOGY (RM1)
    7. Summary

    AGW716 FUNDAMENTAL OF BUSINESS RESEARCH AND METHODOLOGY (RM1)

    • Lecturer: CHRISTOPHER JOHANN ROLAND RICHARDSON DR.
    • Lecturer: AZLAN BIN AMRAN PROFESOR DR.
    Skill Level: Beginner

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